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Leslie Gaines-Ross Corporate Reputation. 12 Steps to Safeguarding and Recovering Reputation


Praise For Corporate Reputation: 12 Steps to Safeguarding and Recovering Reputation «In a sea of business books, Corporate Reputation is a beacon of light for all leaders and future leaders looking for direction in the treacherous waters of a volatile business environment. It delivers a message that's provocative, insightful, and needs to be heard.» —Heidi Henkel Sinclair, Director of Communications, Bill & Melinda Gates Foundation «Every CEO, senior executive, and, increasingly, board member now appreciates the importance of building and protecting a company's reputation. Anyone who depends upon or shapes a company's reputation—customers, employees, news media, NGOs, and bloggers—will benefit from reading Dr. Gaines-Ross's book and will learn more about the influence they wield over corporate reputations.» —Dr. Robert G. Eccles, Senior Lecturer, Harvard Business School «At a time when companies are facing unprecedented reputation crises comes a timely primer from Dr. Gaines-Ross that tells us what companies need to do to bring their reputations back from the brink. The book's 12-step reputation recovery model captures what we know about effective crisis management, and brings the process to life with a host of detailed case examples. It's right on the mark!» —Dr. Charles Fombrun, CEO, Reputation Institute «Finally, a book that clearly, realistically, and compellingly explains how companies of all types and sizes can protect and restore an invaluable company asset—corporate reputation. Brilliant insights and practical solutions leap from each page! A definite must-read for business professionals everywhere.» —Anthony Sardella, CEO, Evolve24 and Adjunct Professor at the Olin School of Business, Washington University in St. Louis

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Craig Carroll E. The Handbook of Communication and Corporate Reputation


With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell’s series of handbooks on communication and media reflects the growing visibility of large businesses’ ethical profiles, and tracks the benefits that positive public attitudes can bring. Serves as the definitive research collection for a fast-growing field featuring contributions by key international scholars Brings together state-of-the-art communication studies insights on corporate reputation Identifies and addresses the lacunae in the research literature Applies new theoretical frameworks to corporate reputation

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Abby Gaines The Diaper Diaries

Кресло Leslie Grey MebelVia


Кресло Leslie Grey.

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Otto Lerbinger Corporate Communication. An International and Management Perspective


Provides an international and management perspective on the field of corporate communication Corporate communication plays an important role in higher-level management to help build and preserve a company’s reputation. This intangible yet valuable asset determines the net worth of a company and affects the success of its operations. Corporate Communication: An International and Management Perspective introduces readers to the broad environment of the modern extended organization and provides an understanding of the globalization process. It describes how economic, political, and cultural features of a country affect company decisions and communication and discusses various communication disciplines and practices that are employed in programs and campaigns. This book addresses the key management issues of sustainability and technology and innovation. It also emphasizes the importance of why corporate communication must be seen as a management function and not restricted to a communication process. Presented in five parts, Corporate Communication offers comprehensive chapters covering: The Domain of Corporate Communication; Strategic Application of Communication Practices; International Perspective; Key Management Issues of Sustainability and Technology; and Corporate Communication Contribution to Management. The foundation of Corporate Communication is public relations but also included is the entire range of communication practices and the contribution to management decision making. Conceptualizes corporate communication as a strategic management function which helps management recognize, adjust to, and construct policy related to global issues Emphasizes the critical role that corporate communication plays in making corporate decisions and behaviors more socially responsible and sustainable Demonstrates how corporate communication draws on public affairs, marketing and social media in its strategic planning Emphasizes the critical importance of relationships to corporations and their effect on reputation Provides numerous examples of cases of global problems and how corporations have responded to them Corporate Communication is intended for upper-level undergraduate and graduate students in schools of communication and schools of business and management who want to extend their competence to the global arena and to combine the various communication practices to design strategic programs and campaigns. Course titles include corporate communication, international public relations, corporate public affairs, global marketing communication, global corporate communication, and social media.

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Кресло Leslie Blue MebelVia


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Кресло Leslie Peach MebelVia


Кресло Leslie Peach.

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Кресло Leslie Capitone MebelVia


Кресло Leslie Capitone.

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Liberty Home Кресло "Leslie Blue"


Резные детали дубового каркаса и хлопковая обивка в нежно голубом цвете подчеркивают благородство и изящество кресла "Leslie Blue", так же это кресло удивительно комфортно за счет удобной посадки и высококачественного наполнителя.Материал: хлопок, дуб

61990 RUR
Кресло "Leslie Blue" Liberty Home

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Liberty Home Кресло "Leslie Peach"


Резные детали дубового каркаса и хлопковая обивка в нежно персиковом цвете подчеркивают благородство и изящество кресла "Leslie", так же это кресло удивительно комфортно за счет удобной посадки и высококачественного наполнителя.Материал: хлопок, дуб

61990 RUR
Кресло "Leslie Peach" Liberty Home

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Meet Our Leadership Team | Weber Shandwick

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Au nom de la loi (série télévisée, 1958) — Wikipédia

Au nom de la loi (Wanted: Dead or Alive) est une série télévisée américaine en 94 épisodes de 26 minutes, en noir et blanc, créée par Thomas Carr et diffusée entre le 6 septembre 1958 et le 29 mars 1961 sur le réseau CBS.

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Snowzilla! Blizzardpocalypse! To listen to sundry elected officials and authority figures prior to the most recent impending weather emergency, you would not have been faulted for believing that The End was nigh and that you had best make peace with your Maker as well as your local liquor store.

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Reputation - Wikipedia

Reputation or image of a social entity (a person, a social group, or an organization) is an opinion about that entity, typically as a result of social evaluation on a set of criteria.

HBR IdeaCast - Harvard Business Review

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